Female Model Agency UK | Female Commercial Models

For standard commercial bookings, hair and makeup for the model's arrival is her own responsibility — confirmed in the pre-assignment brief HHM issues before every shoot. The brief specifies the required look: natural and clean, a specific style, or full preparation for camera. Under HHM's Talent Code of Conduct, female models are required to arrive prepared as instructed; arriving unprepared is a breach of their professional obligations to the agency, not simply a logistical inconvenience. Where a client has arranged a hair and makeup artist on set, or the brief specifies otherwise, the model is informed in advance. Any ambiguity about preparation expectations should be raised with the agency at booking, not on shoot day.

Under HHM's Talent Code of Conduct, female commercial models are required to notify the agency promptly of any change in their size, measurements, hair colour or length, skin condition, or any other factor that might affect a confirmed or upcoming booking. The notification obligation is sharper for talent focused on commercial, ecommerce, fashion, or lifestyle work, where sizing and look continuity are often the single biggest commercial variables. For productions where accurate sizing is central to the brief, HHM recommends confirming the model's current measurements at booking rather than relying on portfolio data alone. For multi-day shoots where a consistent look is essential, the same recommendation applies — confirm specific appearance requirements (matching hair styling, makeup references, wardrobe) in the brief before the first shoot day so any continuity requirement is addressed in the talent brief directly. If a sizing or appearance change occurs between casting and shoot day and the agency has not been notified, this is a contractual breach on the talent's side — and HHM's active management of this obligation means clients are alerted to any relevant change as early as possible.

Any client request for a model to undergo a hair colour change, styling treatment, or beauty preparation outside the shoot window is treated as an additional cost — a time fee applies for the model's attendance, plus the cost of the treatment itself, both confirmed in advance. Under HHM's standard terms, beauty treatments at the client's request are charged at £50 per session plus any treatment expenses. For treatments with a lasting effect — a new hair colour or cut that will affect the model's appearance for subsequent bookings — additional fees are negotiated separately, as these changes have a broader professional impact on the model's availability for other work. HHM will always discuss any such request with the model before presenting it to the client, and under the Talent Code of Conduct will not arrange any semi-permanent or appearance-altering treatment without the model's prior written consent.

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